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AnxietyIndex: November poll finds high anxiety among Egyptians and little...
As part of our ongoing AnxietyIndex surveys, JWT fielded a study on the levels and drivers of consumer anxiety in Egypt last November. And while it seems like the current events in Egypt erupted from...
View ArticleMotorola turns the tables on Apple, positioning XOOM as the nonconformist’s...
“People judge me by the type of technology I have”—a third of the U.S. and U.K. respondents to a survey we conducted late last year agreed with the statement. And in an age where technology signals...
View ArticleKit Kat tells Brits to revel in the simple pleasure of a break
Let’s face it, times have been tough in the U.K., with decreasing property values, pay freezes, an increase in VAT and general belt-tightening all round. We’re no longer trying to upgrade to a bigger...
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New reports available on AnxietyIndex
In our latest wave of AnxietyIndex studies, we sought to discover the levels, intensity and drivers of consumer anxiety across six markets. Using SONAR, JWT’s proprietary online research tool, we...
View ArticleExamining New York’s psyche in a post-Osama world
Two days after President Obama announced the killing of Osama bin Laden, we hit the streets to find out how the news had affected the psyche of New Yorkers. Our most recent AnxietyIndex study (November...
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AnxietyIndex: In wake of disaster, Japanese re-evaluate who to trust
As part of our ongoing AnxietyIndex surveys, JWT fielded a study on the levels and drivers of consumer anxiety in Japan in the aftermath of the March 11 earthquake and tsunami. As one might expect,...
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AnxietyIndex: August poll finds young Britons hold harshest views on rioters
Our latest AnxietyIndex study, conducted in the wake of the U.K. riots last month, added a focus on how British adults feel about the mayhem, its causes and possible solutions. Some Britons have become...
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AnxietyIndex: August poll finds Pakistan among most anxious nations
For JWT’s latest AnxietyIndex survey, we launched a baseline study in Pakistan, polling 590 adults aged 18-plus across socioeconomic classes. We found that Pakistan is among the most anxious countries...
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AnxietyIndex: September poll finds Japan seeking stronger corporate and...
The second in our AnxietyIndex series on post-quake Japan shows that many Japanese feel the March disaster exposed deeper problems the country had avoided facing previously. The survey, fielded Sept....
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AnxietyIndex 2013 Global Report
In the latest installment of our research around the levels, intensity and drivers of anxiety around the world, we surveyed 6,075 adults aged 18-plus across 27 markets in Western Europe (Finland,...
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